PEEP initiatives call upon the community to take a meaningful role in planning and providing education and reiterate the need to ensure quality teaching-learning processes within the classroom to retain enrolled children.
UNICEF Orissa implemented a Behaviour Change Communication (BCC) programme for promoting four key household messages - exclusive breastfeeding for the first six months; girls’ education to the primary level; hand washing before handling food and after defecation and; prevention of HIV/AIDS among sexually active young people in Koraput district. In the year 2007, as a component of its BCC strategy, UNICEF had used folk media strategy in Koraput district and conceived “Community Based Theatre” (CBT) to communicate the messages.
UNICEF documents its children and community-led initiatives along with people-centred activities to bring out the best practices in sanitation and hygiene education; open defecation free villages; and community-based water resource management.
Being in the forefront in advocating for the progressive fulfilment of the rights of children and women, UNICEF assesses the progress, achievements and impact of the advocacy activities initiated under the Maternal Mortality Reduction Advocacy project.